One click. Full analytics on every Storyline course.

Upload your .story file. Our AI maps every slide and suggests what to track. Click install, download the instrumented course, and watch learner data flow into your dashboard -- all without writing a line of JavaScript.

Start free -- no card See how it works

Works with Storyline 360 Your file never leaves the browser From £99 / year

Storyline's reporting wasn't built for modern course design

You're designing award-winning courses but flying blind on the data. Your three options today all have a catch.

Enterprise LRS

£20,000--50,000/year

Watershed, Learning Locker and similar. Overkill for most teams.

Needs dedicated admin
Months to implement
Locks you into their stack
Wildly over budget for SMB

DIY JavaScript

£50--150/hour + upkeep

Hand-rolled tracking code. Hours per course and fragile.

Requires developer skills
Breaks on every Storyline update
No pipeline, no dashboards
Per-project cost, every project

Data Trackers

From £99/year

Upload. Review. Install. A full tracking pipeline in minutes.

Zero code, zero config
AI recommends what to track
Dashboards, exports, versioning included
100x cheaper than an LRS

Six steps. All in your browser.

Your .story file is parsed client-side with JSZip. Nothing is ever uploaded to our servers.

Upload

Drop your .story file. Parsed in-browser -- we never see the contents.

Analyse

Our AI reads scenes, variables, triggers and navigation. Classifies the course intent.

Review

Visual flow map with recommended tracking points. Tick yes/no per slide.

Install

One click injects the tracking triggers directly into your Storyline JS.

Download

Grab the instrumented .story, re-import into Storyline, publish.

Test

Optional pipeline test. Email confirmation arrives in ~30 minutes.

Walk through each step

Everything the tracking cottage industry has been charging you for

Interactive flow map

Scene columns, slide nodes, navigation edges. See every trigger, variable and gap in your course at a glance.

AI suggestions

Claude-powered analysis highlights missing variables and the best trigger event for each slide -- with confidence scores.

Pre-built dashboards

Completions, question-level analytics, NPS, time-on-task, custom events. Export to CSV or pipe to your BI tool.

Browser-only parsing

Your .story file never touches our infrastructure. Zero privacy or upload-size concerns.

Version control

Every injection creates a new version. Roll back to an earlier build in a click if a publish cycle goes wrong.

LMS ID capture

Toggle-on SCORM learner ID and name capture -- with a single combined OnStart trigger on slide 1.

Our guiding principle

FrictionZero

Every click, every screen, every email we send is measured against one yardstick: does it reduce the effort between you and your data? If something feels like work, we haven't finished designing it yet.

Built for the pro-sumer and SMB corner of L&D

The people who outgrew SCORM but can't justify a 20K LRS. That's most of the market.

Freelance instructional designers

You bill by the project

Charge more by showing measurable impact
Win referrals with reports clients forward
Professional analytics on a freelance budget

E-learning agencies

You ship 10--50+ courses a year

One solution that travels across every client
Move from vendor to strategic partner
Reduce dev cost per project, raise margins

Corporate L&D teams

You report upwards on ROI

Prove training impact to the C-suite
Works with the stack you already have
IT-friendly -- nothing hits your servers

What people are saying

"I set this up in four minutes and had quiz data flowing into a dashboard. My client thought I'd hired a developer."

"Being able to offer real analytics helped me win three new projects this quarter. It paid for itself on client one."

"We were about to hire a contractor to build custom tracking. Data Trackers saved us thousands and about six weeks."

Lock in lifetime pricing as one of our first 100 customers

Start your free trial See pricing

Full access. No credit card required. Start instrumenting courses today.

Frequently asked questions

What is Data Trackers?: Data Trackers is a no-code tool that instruments Articulate Storyline 360 courses with tracking in a single click. Upload your .story file, let our AI recommend what to track, download the instrumented course, and watch learner data flow into pre-built dashboards.
Does my .story file get uploaded to your servers?: No. Your file is parsed entirely in the browser using JSZip. It never leaves your machine. We only receive the tracking events once learners take the published course.
Which LMS platforms are supported?: If your LMS supports Storyline output (SCORM or xAPI), it works. That covers essentially every mainstream LMS: SCORM Cloud, Moodle, TalentLMS, Absorb, Cornerstone, Docebo, Litmos, and so on.
How much does it cost?: There is a free tier with no credit card and no time limit. Paid plans start at 99 pounds per year -- roughly 100x cheaper than an enterprise LRS. See our pricing page for details.
Do I need to know JavaScript?: No. The entire process is point-and-click. Our AI suggests what to track, you tick yes or no per slide, and we inject the triggers into the Storyline project file automatically.
Can I roll back changes?: Yes. Every injection creates a new version. You can roll back to an earlier build in one click if a publish cycle goes wrong.
Is there an enterprise plan?: Yes -- for SSO/SAML, on-prem deployment, custom data retention, dedicated account manager, and volume licensing. Pricing is custom. Contact sales.
Do I own my data?: Always. Export it any time to CSV, JSON, or connect BigQuery directly. If you leave, you can take everything with you.